'Incentivated' Aids Airbus' Recruitment Process | Aero-News Network
Aero-News Network
RSS icon RSS feed
podcast icon MP3 podcast
Subscribe Aero-News e-mail Newsletter Subscribe

Airborne Unlimited -- Recent Daily Episodes

Episode Date

Airborne Unlimited-
Monday

Airborne-Unmanned w/AUVSI-
Tuesday

Airborne Unlimited-
Wednesday

AMA Drone Report-
Thursday

Airborne Unlimited-
Friday

Airborne On ANN

Airborne 11.13.17

Airborne-Unmanned 11.14.17

Airborne 11.15.17

AMA Drone Report 11.16.17

Airborne 11.17.17

Airborne-YouTube

Airborne 11.13.17

Airborne-Unmanned 11.14.17

Airborne 11.15.17

AMA Drone Report 11.16.17

Airborne 11.17.17

Sat, Nov 12, 2011

'Incentivated' Aids Airbus' Recruitment Process

Company Targeting Students Using SMS, QR Codes

Airbus is taking advantage virtual ubiquitousness of smartphones in the pockes and purses of students to get the word out about recruiting events and other company information.

The mobile marketing and technology specialist Incentivated, is working with Dawson Walker Communications to deliver a messaging and mobile internet campaign for Airbus, targeted at students who are registering their interest in engineering recruitment events.

Students who send a text expressing an interest in a career at Airbus will be sent an SMS message which contains information about their nearest recruitment event and a link to Airbus' mobile recruitment site. There will also be outdoor advertisements about the campaign as well as on leaflets handed out on campuses that will contain a QR code which links directly to the mobile site.

The recruitment pages of the mobile site are linked to interactive mobile apps of the 'Your Future by Airbus' concept planes as well as connecting to the Airbus Facebook page or the main Airbus careers site, as part of the deep content provided to attract high quality candidates.

Jonathan Bass, Managing Director of Incentivated, said Airbus is a good example of a business which seeks innovative mobile marketing solutions in its recruitment process using a number of mobile solutions such as messaging, "and optimizing the mobile site to allow a smooth customer journey for potential recruits within the engineering sector."

FMI: www.airbus.com, www.incentivated.com

Advertisement

More News

AMA Drone Report 11.16.17: Drone Registration, Drone Journalists Jailed

Also: Terror Advisory, DRL Sim, SureFly Octocopter, Space Needle Drone Pilot, FAI-ASFC World Fly-In Expo A bill that includes a return to civilian drone registration has been inclu>[...]

Airborne-Unmanned 11.14.17: Drone Registration, AT&T's Flying COW, Pilot Charged

Also: Boeing Completes Acquisition, Drones For LAFD, DJI Seeks Transport Canada’s Help, Uber and NASA A defense authorization bill that includes a return to civilian drone re>[...]

ANN FAQ: You Can Sponsor ANN And/Or Aero-TV!

Help ANN Grow So That We Can Be Of Greater Service To You! For the better part of a dozen years, ANN has set the pace for the growing and evolving aero-info revolution. No other ne>[...]

Airborne 11.17.17: Cabri G2 Heli-Upgrade, NBAA/KSMO, USAF Pilot Shortage

Also: Electronic Flight Bags, SNC's Dream Chaser, flydubai Buys 225 737 MAX, Scottish Airshow Nixed The FAA has approved Service Bulletin 17-009 for the Guimbal Cabri G2 that allow>[...]

Airlander 10 Gets Trashed... Again

'Broken in Two' -- This is the Airlander's Second Major Mishap The Hybrid Air Vehicles HAV 304/Airlander 10 has been involved in yet another accident... this time when the massive >[...]

blog comments powered by Disqus



Advertisement

Advertisement

Podcasts

Advertisement

© 2007 - 2017 Web Development & Design by Pauli Systems, LC