One Will Work With Aircraft Leasing Companies, The Others Will
Represent Growth Regions
Bombardier Aerospace has tapped Three sales VPs with an eye
towards aircraft leasing companies as well as the Asia-Pacific and
mid-east regions.
Stephen Young (pictured) has been named to the position of
Vice President, Sales, Aircraft Leasing Companies, Bombardier
Commercial Aircraft, reporting to Rod Sheridan, Vice President,
Customer Finance, Bombardier Commercial Aircraft. Mr. Young's
promotion comes less than a year after his appointment to the
position of Senior Director, Sales, Aircraft Leasing Companies for
Bombardier Commercial Aircraft with the goal of expanding
Bombardier's reach within aircraft leasing channels.
"As the world's economies gradually return to economic health,
aircraft leasing companies are playing a vital role for operators
and airlines looking for creative and flexible ways to build their
fleets and meet their business plans," said Chet Fuller, Senior
Vice President, Commercial, Bombardier Commercial Aircraft.
"Steve's tremendous depth of experience with the leasing community
and dedicated years as a Bombardier sales director in the North
American market make him the ideal candidate to lead our
initiatives within the rapidly developing network of worldwide
leasing companies."
"Looking forward, we are forecasting that the aircraft leasing
community will represent approximately one third of our sales
activities. Aircraft leasing companies offer financing, marketing
and operational flexibility, particularly for low-cost, smaller and
start-up airlines," said Mr. Young. "We recognize their importance
for opening new markets and introducing our Q400 NextGen aircraft,
the CRJ NextGen family of aircraft and the all-new CSeries jetliner
to operators around the world."
Torbjorn (Toby) Karlsson has been named the Vice President,
Sales, Asia-Pacific, Bombardier Commercial Aircraft. Reporting to
Chet Fuller, Senior Vice President, Commercial, Bombardier
Commercial Aircraft, Mr. Karlsson heads the sales team that covers
the entire Asia-Pacific region except China, Japan, and South
Korea. "As part of our mandate to expand our global reach and
regional sales presence, we are pleased to welcome Mr. Karlsson as
we look to increase our proximity to customers in the Asia-Pacific
region," said Mr. Fuller. "The placement of a local sales team in
the region is a key strategic Commercial Aircraft business
objective that will further open new markets for our optimized
family of aircraft.
"The economic growth of this part of the world is expected to
outpace the rest of the world over the next 20 years and Mr.
Karlsson is ideally suited to lead our sales initiatives in the
Asia-Pacific region. We are confident that his extensive experience
and leadership attributes will further position us to serve our
customers successfully," added Mr. Fuller.
And, Raphael Haddad (pictured) has been promoted to the position
of Vice President, Sales, Middle East and Africa, Bombardier
Commercial Aircraft. With over 15 years at Bombardier, Mr. Haddad,
who previously served as the Senior Director, Sales, for the Middle
East and North Africa, will continue to report to Chet Fuller,
Senior Vice President, Commercial, Bombardier Commercial
Aircraft.
“The Middle East and Africa are key markets as Bombardier
Commercial Aircraft positions its products and services in an
expanding worldwide network,” said Mr. Fuller.
“Raphael’s track record of success in strategic sales
and marketing of Bombardier’s family of aircraft products,
along with his strong relationships with the airlines in the
region, make him an ideal choice to assume leadership of this
expanded region.”
“Bombardier forecasts that while starting from a small
base, the Middle East and Africa will capture nearly 1,000
deliveries in the 20- to 149-seat market segment over the next 20
years,” said Mr. Haddad. “Our portfolio of optimized
Q400 NextGen, CRJ NextGen and all-new CSeries aircraft is well
suited to meet the region’s requirements and I am honored to
lead our Commercial Aircraft sales initiatives, while strengthening
our customer relationships in the region.”