Computer Engineer RJ Siegel Tapped For Top Spot
LoPresti Aviation announced Tuesday that RJ Siegel will be
taking the helm as Chief Executive Officer at the new LoPresti
offices in Sebastian, Florida. RJ is a passionate pilot, a 40-year
EAA member, aircraft homebuilder, educator, engineer and
businessman. RJ was a member of the original MacIntosh team at
Apple Computer and holds the dubious distinction of designing the
first aviation iPod based, black-box system which simultaneously
plays music, logs flight data, and phones home.
"LoPresti has always been known as a creative engineering
company, with great "bones" said Siegel. Founded by the luminary
engineer Roy LoPresti and bolstered by the addition of his aviation
progeny, Curt, Jim, Roy and David LoPresti, the company serves
General Aviation, from Light Sport to larger Jet Manufacturers.
"Today, LoPresti is considered the Gold Standard in drag reduction,
the science of aircraft efficiency. My intention," said Siegel, "is
to bring our expertise to the Commercial and Military markets,
kicking it up a notch. If I can add a bit of Apple passion for
innovation and 'insanely great products' we will spark an
infectious change for the entire industry".
"In today's business, the essentials of surviving AND thriving
are: ability to focus, the knowledge of what you focus on, and the
heart to stick with it. Having all this, RJ Siegel, is perfect for
LoPresti's new direction," remarked Curt LoPresti, President of
LoPresti Aviation. "You can't do better then the APPLE model (he
originally helped to build). A long-time, close family friend and
business counselor, RJ will join us in making LoPresti Aviation a
company that excels in engineering design, exceptional aviation
products, and extreme customer service."
In the early days of the computer revolution, manufacturers
believed they were building amazing products. They were amazing,
but their design had almost no regard for the customer. The company
line was, 'Just do it our way', (ie: Learn DOS) and everything will
work out fine. "At Apple, our core philosophy was very different,"
insisted RJ. "Instead of asking the customer to adapt to the
product, we thought it would be a neat idea to have the product
adapt to the customer. That's the thinking which gave birth to the
Mac. It's exactly the thinking LoPresti will be bringing to our
customers".
"LoPresti products must be innovative, work beautifully and be
aesthetically seductive, " added RJ. "When you walk away, you're
compelled to turn back for one more look... that's my measure of
success".