ANN FAQ: Getting The Word Out | Aero-News Network
Aero-News Network
RSS icon RSS feed
podcast icon MP3 podcast
Subscribe Aero-News e-mail Newsletter Subscribe

** Airborne 04.23.14--CLICK HERE! ** HD iPad-Friendly Version--Airborne 04.23.14 **
** Airborne 04.21.14--CLICK HERE! ** HD iPad-Friendly Version--Airborne 04.21.14 **
** Airborne 04.18.14--CLICK HERE! ** HD iPad-Friendly Version--Airborne 04.18.14 **

Sun, Jan 06, 2013

ANN FAQ: Getting The Word Out

Things To Know When You Send A News Release

Aero-News gets hundreds of releases every week, ranging from industry giants like Boeing and Cessna to the smallest of flying clubs and the most quaint of air shows. We appreciate every one of those releases -- news is news, after all, and we want to be an information outlet for everyone.

After having seen the best and the worst in press releases over the years, we have some ideas to help companies do so much more to help themselves, both with ANN and with the general media.

For instance:

  • Send pictures. That goes for clipart, logos and digital snapshots. "Art" is precious to print media types like us. If you're promoting someone, send a picture! That way, you get your company's logo in the story and the person you're talking about gets his or her picture on the web (not recommended for those who are deeply in debt or wanted by the law).
  • Make sure the pictures are relevant to the story.
  • Add quotes. Quotes are pictures painted with words. We really like quotes.
  • Don't get fancy. When inserting the aforementioned quotes in a story, you don't have to agonize over ten different ways to say "he said." That'll do just fine, actually.
  • Always include a web reference. Every story we publish at Aero-News has an "FMI" line. That's a web address or email that readers can use to obtain more information.
  • Keep it short. Brevity is a happy thing.
  • Email submissions work best at ANN. Phone calls are certainly welcome, but emails are much more effective.
  • Work in advance. Don't send something to any news organization without as much lead time as possible.
  • When sending a release to ANN, send it to editor@aero-news.net. If you send it to any other mailbox, it could get lost.

If you have questions, ask us. Perhaps you've noticed already, but we're very responsive to our readers. When we get your email, we make every effort to reply within 24 hours -- and often reply within six hours. Don't be afraid to drop us a line and ask our advice. After all, this is your publication and you deserve to be in it!

FMI: www.aero-news.net, editor@aero-news.net

Advertisement

More News

Luftwaffe Ju 52 Discovered On The Bottom Of The Black Sea

Plane Disappeared 67 Years Ago On Transport Mission To The Eastern Front A plane missing since 1942 has been discovered in about 75 feet of water in the Black Sea has been identifi>[...]

AD: British Aerospace Regional Aircraft Airplanes

AD NUMBER: 2014-07-09 PRODUCT: British Aerospace Regional Aircraft Jetstream Series 3101 and Jetstream Model 3201 airplanes.>[...]

AD: Airbus Airplanes

AD NUMBER: 2014-08-04 PRODUCT: Certain Airbus Model A310 series airplanes.>[...]

ANN's Daily Aero-Linx (04.24.14)

South Bay Soaring Society The South Bay Soaring Society (SBSS) is a non-profit radio controlled glider club based in San Jose, CA. They have flying sites in San Jose, Santa Clara, >[...]

ANN's Daily Aero-Term (04.24.14): Dew Point (Abbrev. DWPT)

A measure of atmospheric moisture. It is the temperature to which air must be cooled in order to reach saturation (assuming air pressure and moisture content are constant).>[...]

blog comments powered by Disqus



Advertisement

Advertisement

Podcasts

Advertisement

© 2007 - 2014 Web Development & Design by Pauli Systems, LC