Quarterly Electronic Newsletter Available To NATA Members
“Flight training organizations
face unique challenges in today’s changing market, and they
must apply the same attention and diligence to the business of
flight training as they have applied to aviation training
itself,” said NATA President James K. Coyne (pictured
“Flight Training Business Report will help flight school
owners and managers focus their efforts and improve their
business,” he added.
“NATA’s Flight Training Business Report exceeds my
expectations by an order of magnitude,” said John Lotz, CEO
of Monterey Bay Aviation, an FBO, flight school and NATA member
located in Monterey, California. “The articles will be
extremely helpful to members who apply the tips to their
operations,” he remarked.
“The flight training industry will undergo a tremendous
change as we move into the era of technically advanced aircraft and
personal jets,” Lotz continued. “Flight training
providers who improve their business practices, adjust their
business model, apply technology in every component of their
business and who understand their customer intimately will win this
race,” Lotz said. “FTBR will help us get
“Flight Training Business Report fills a large gap that
was "below the radar" for the flight training industry,” said
Jim Hackman, chairman of NATA’s Flight Training Committee and
regional manager of Cessna Pilot Centers.
“It will help us with sales and marketing and provide
practical, low-cost suggestions to improve our school's bottom
line. NATA has filled a real need,” he added.
Topics addressed in the first edition of the Report include
marketing attitudes, sales environments, and updates on regulatory
matters. The Report also solicits advice and comment from its
“NATA, the voice for the flight training industry, is
pleased to deliver this new business tool to our members,”
NATA members may subscribe to the Flight Training Business
Report by email request to firstname.lastname@example.org.