Mon, Oct 26, 2009
Lo-Cost Carrier Now Has 48 Next-Generation 737's On Order
Boeing and low-cost carrier Norwegian Air Shuttle confirmed an
order for an additional six Next-Generation 737-800s Thursday. With
this order, Norwegian has a total of 48 Next-Generation 737
airplanes on order from Boeing as well as 22 airplanes from leasing
companies.
The new 737s will feature advanced-technology Blended Winglets,
an environmental innovation that reduces drag, resulting in less
fuel consumption and a decrease in carbon emissions of 3.5 to 4
percent.
The Oslo-based carrier has been opening up new markets in Europe
and beyond since it was founded Sept. 1, 2002. Norwegian has
reported continuous growth in its passenger figures and improved
margins throughout the 2008/2009 recession. Today, the company
announced its highest quarterly operating profit to date. Norwegian
CEO Bjorn Kjos has placed the 737-800 at the heart of Norwegian's
fleet expansion.
"As we expand our markets and provide more low-cost options for
our rapidly growing customer base, it makes strategic sense that
the 737-800 forms the bedrock of our fleet," Kjos said. "We are
also pleased because the airplanes have one of the best
environmental profiles in the industry, significantly reducing
emissions and noise. Norwegian has more than 200 routes to 90
destinations carrying more than 10,000,000 passengers over the last
12 months."
"Norwegian's repeat order is a strategic move that confirms the
suitability of the 737-800 to the low-fare airline model, providing
unmatched levels of efficiency and utilization," said Aldo Basile,
vice president of Sales for Europe and Russia, Boeing Commercial
Airplanes.
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