'America's Ryanair' Begins Service | Aero-News Network
Aero-News Network
RSS icon RSS feed
podcast icon MP3 podcast
Subscribe Aero-News e-mail Newsletter Subscribe

Airborne Unlimited -- Recent Daily Episodes

Episode Date

AMA Drone Report

Airborne-Monday

Airborne-Tuesday

Airborne-Wednesday

Airborne-Thursday

Airborne-Friday

Airborne-Unmanned w/AUVSI

Airborne On ANN

AMA 05.25.17

Airborne
05.22.17

Airborne
05.23.17

Airborne
05.24.17

Airborne
05.25.17

Airborne
05.26.17

Airborne-Unmanned 05.23.17

Airborne-YouTube

AMA 05.25.17

Airborne
05.22.17

Airborne
05.23.17

Airborne
05.24.17

Airborne
05.25.17

Airborne
05.26.17

Airborne-Unmanned 05.23.17

XPONENTIAL Innovation Preview -- www.allthingsunmanned.com

Wed, May 23, 2007

'America's Ryanair' Begins Service

Skybus Takes Flight

It's been called "America's Ryanair" -- by its proponents AND detractors -- and so far, it's been mostly clear skies for Columbus, OH-based Skybus Airlines.

The ultra-low-cost, no-frills carrier began operations Tuesday, flying from Columbus to Burbank, CA. The return flight was delayed by about an hour, according to sources close to the airline, due to a slow turn... but that's not the worst first day a new airline has ever experienced.

In keeping with its pledge to undercut nearly all other airlines, some tickets on the first Skybus flight sold for $10... and a low number of similarly-priced seats will be available on all its flights, according to Skybus CEO Bill Diffenderffer.

"We're sort of embarrassed our fares are as high as $10," Diffenderffer told USA Today.

But, as they say, you get what you pay for. Even the airline's highest ticket price -- currently $225 for a last-minute fare from Columbus to Burbank, according to the Skybus website -- does not include checked baggage, priority boarding, or any kind of onboard food or drink. Those are extra-cost items... and passengers aren't allowed to bring their own food onboard.

Should passengers neglect to bring along reading material, they may amuse themselves reading various advertisements plastered throughout the cabin. Flight attendants also peddle perfume, and other inflight impulse-buy items.

If this sounds familiar, you're right... as the Skybus operating model closely mirrors that of Dublin-based Ryanair.

"Skybus is very Ryanair-esque," said Dan Garton, executive vice president of marketing at American Airlines. "We're watching that carefully, and the question is, 'Is that a direction we want to go?'"

Skybus also mirrors Ryanair -- and, to a lesser extent, current reigning American LCC Southwest -- by flying to out-of-the-way, non-hub airports. For its advertised flight to the Seattle area, for example. Skybus flies into Bellingham, WA -- which is 78 miles north of Seattle. Driving to Seattle can easily become a three-hour affair during rush hour.

But so far, Diffenderffer says, the market has responded favorably. "A couple hundred thousand" tickets have been sold since they became available -- online only, no ticket agents -- on April 24, the CEO says, and more than 80% of the seats on its current 14-plane fleet of leased Airbus A319s are booked through the first month.

And plan on a packed aircraft... even if it the plane isn't full. Skybus will cram 156 seats into its own A319s, which the carrier expects to begin receiving next year. To give you an idea of the resulting seat pitch, or distance between the seats -- that type of plane typically carries 124 passengers in a two-class configuration; currently, Skybus is operating 144-seat A319s leased from for upstart carrier Virgin America.

Airline consultant Michael Boyd, president of the Boyd Group, expresses doubts Skybus will be able to hold onto passengers, once the novelty wears off.

"In the US, the trend in low-cost carriers is toward a higher-value proposition," Boyd said. "They ain't Ryanair, and this ain't Europe."

(Photo above by Derek Rust)

FMI: www.skybus.com

Advertisement

More News

Memorial Day Celebration Turns Bad With Leap Frogs Accident

Navy SEAL Dies After Parachute Malfunction In New Jersey Normally; Memorial Day is a celebration of those who have fought for the freedoms so many of us take for granted. It's a gr>[...]

Airborne-Unmanned 05.23.17: Courts Nix Model Regs, Autonymous Flt, WATT 300

Also: King Schools Update, Kittyhawk APP, Robird And Integrated Drone Solutions, ICAO Drone Tracking The unmanned community got a bit of a jolt late last week when the US Court of >[...]

AMA Drone Report 05.25.17: Court Kills FAA Model Drone Registration, DJI Spark!

Also: AMA Reacts To Court, FAA Reaction, AUVSI Reaction, Kittyhawk Flight Deck APP Score one for us little guys... As you may have heard, the U.S. Court of Appeals in Washington, D>[...]

Airborne 05.26.17: Elvis' Jetstar, ACJ330neo, Redbull's Muroya Aims For Chiba

Also: Revitalizing The Aero-Verse, NAAA's Concerns, 737 Air Tankers, SD Air & Space Museum, LAX Mishap, Avidyne After sitting on a runway in Roswell, NM for more than 30 years,>[...]

Aero-Help Wanted: ANN Needs Good Honest Marketing Staff

ANN/Airborne/Aero-TV Marketing Department Needs Part or Full Time Personnel E-I-C Note: After months of hints, we've unveiled the next steps in the Airborne programming initiative >[...]

blog comments powered by Disqus



Advertisement

Advertisement

Podcasts

Advertisement

© 2007 - 2017 Web Development & Design by Pauli Systems, LC