Mon, Nov 14, 2011
Joint Business Arrangement Allows Coordination Of U.S.,
Australian, New Zealand Routes
The DOT has given approval to American Airlines and Qantas for a
trans-Pacific joint business agreement (JBA), which will allow the
carriers to coordinate services between the United States,
Australia and New Zealand. The authorization of the JBA will bring
more travel choices and greater benefits to consumers and also
maximize value for stakeholders in both airlines.
The agreement paves the way for that the airline's say will be
better flight schedules, expanded codesharing, more coordinated
services, and greater access to a wider variety of fares.
With all relevant regulatory approvals, both airlines can now
begin working together on the following:
- Joint strategic planning and management of trans-Pacific
services and 'behind and beyond' services within Australia/New
Zealand and North America.
- Improvement of flight schedules, frequencies and connection
times to benefit Qantas and American customers.
- Joint pricing initiatives resulting in more competitive fares
and new fare products, as well as joint marketing of services.
- Increased opportunities for customers of each airline to earn
and redeem frequent flyer miles/points on services operated by the
other.
- A streamlined offering for corporate customers and for travel
agents.
- The ability to coordinate pricing for the sale of Australia and
New Zealand package destinations by AA Vacations, American's outlet
for discount vacation packages.
"The final approval by the DOT will allow American and Qantas to
enhance customer service and travel options for our customers
flying between North America and Australia and New Zealand," said
Virasb Vahidi, American's Chief Commercial Officer. "Qantas
is a long-standing and highly valued partner, and together we are
supporting each other's strategic objectives by providing an
unparalleled global network for our customers."
"The launch of Dallas/Fort Worth services has opened up
unprecedented access to North America for Qantas customers through
codeshares with American Airlines," said Rob Gurney, Group
Executive Qantas Airlines Commercial. "With approval for our joint
business agreement, both carriers can now work even more closely
together on strategic initiatives that will benefit our customers
in both markets."
In May 2011, Qantas began flying from Sydney to American's
Dallas/Fort Worth hub as a key initiative for a deeper commercial
relationship between the oneworld partners and the launch of the
JBA. Qantas will increase its Sydney-Dallas/Fort Worth service to
six frequencies per week in January 2012 and to daily in July 2012.
Developing a strengthened alliance network based around major hub
airports is a key aspect of the Qantas Group's 'gateway strategy'
to revitalize its international operations.
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