NBAA Launches 'No Respect' Campaign | Aero-News Network
Aero-News Network
RSS icon RSS feed
podcast icon MP3 podcast
Subscribe Aero-News e-mail Newsletter Subscribe

Airborne Unlimited -- Recent Daily Episodes

Episode Date

AMA Drone Report

Airborne-Monday

Airborne-Tuesday

Airborne-Wednesday

Airborne-Thursday

Airborne-Friday

Airborne-Unmanned w/AUVSI

Airborne On ANN

AMA 03.23.17

Airborne
03.27.17

Airborne
03.28.17

Airborne
03.29.17

Airborne
03.23.17

Airborne 03.24.17

Airborne-Unmanned 03.28.17

Airborne-YouTube

AMA 03.23.17

Airborne
03.27.17

Airborne
03.28.17

Airborne
03.29.17

Airborne
03.23.17

Airborne 03.24.17

Airborne-Unmanned 03.28.17

Sun, Apr 01, 2012

NBAA Launches 'No Respect' Campaign

Digitally-Recreated Rodney Dangerfield Is The Effort's Spokesman

ANN April 1st Special Edition

After a year in which the business aviation community has been under continuous assault by the Obama Administration, the NBAA on April 1st announced its new "No Respect" campaign to promote biz-av.

The organization has partnered with AEA and the estate of Rodney Dangerfield to digitally re-create the comedian as the spokesman for the campaign. "Who better to carry the message that 'we get no respect, no respect at all," said NBAA president and CEO Ed Bolen (pictured). "I can't think of anybody better suited to make that point." He said that with all of the innovation in the avionics field, AEA will easily be able to produce the digitally-created images to bring the campaign home. "Of course we can," said AEA president Paula Derks. "It's our job ... it's what we do."

Bolen said that while the "No Plane, No Gain" campaign featuring prominent businessmen such as Warren Buffett and Arnold Palmer had been effective, something was needed to bring the message to a broader audience. "Dangerfield appeals to everybody," he said. "There's not a person I can name who hasn't felt like they get no respect at some point in their lives. This could be our most effective advocacy campaign ever."

The Dangerfield estate released a statement strongly supporting using the image of the comedian to deliver the message. "We're very pleased that the NBAA approached us on this issue," a spokesman said. "We know the message resonates across all walks of life, and given what this very productive industry has been through, we saw it as the perfect fit."

NBAA plans to roll out the "No Respect" campaign at its annual meeting and convention in Orlando, FL, in October.

FMI: www.nbaa.org

Advertisement

More News

Airborne 03.27.17: Continental Motors ‘Overhaul’, Amazon Rotor, SpaceX DroneShip

Also: Boom Supersonic, Boeing 747-8, Boeing Grant, IKE's 300,000th, Rocket Lab, Duncan Aviation, Xplorer Mini Continental Motors seems to have a lot of faith in the future of aviat>[...]

Airborne 03.28.17: Dynon ADS-B/WX Recvrs, B-29 'Doc' Touring!, Atlanta Tech

Also: Safety Focus, Aero-Calendar, Mechanic Pay, Alaska Airlines, GAMA, CA Aviation Hall Of Fame, Gogo Biz 4G Dynon’s new dual band SV-ADSB-472 receives ADS-B traffic via 978>[...]

Racing Aircraft 'Hot Stuff' Involved In Runway Accident Won't Be Racing

Scratches The Airplane From National Air Race In Reno The iconic World Cup winner and Formula 1 Air Racer "Hot Stuff", flown by Thom Richard will not be participating in the 2017 R>[...]

The European Union And South Asia Strengthen Ties In Civil Aviation

New Technical Cooperation Project Managed By EASA Unveiled The European Union (EU) and South Asian states recently celebrated the launch of a new project to enhance their ties in c>[...]

AD: The Boeing Company Airplanes

AD Number: 2017-06-09 Product: Certain Boeing Model 787-8 airplanes.>[...]

blog comments powered by Disqus



Advertisement

Advertisement

Podcasts

Advertisement

© 2007 - 2017 Web Development & Design by Pauli Systems, LC